Analyze, search, cite, share.

Credits are our unit of pricing. Creating a new analysis is priced by depth (from 200 credits for a Snapshot to 2,500 for a full Deck study); re-running a module you own costs half its build price (e.g. Brief 250 credits, Deck 1,250 credits). You always see the cost before running.

500 welcome credits, no card required — your first Brief is on us. Try an instant Snapshot on your data (200 credits), or spend it all on a one-page Brief (500 credits) - whatever fits the budget. When you want more, buy a pack or subscribe from the account page.

PAYG = buy credit packs, no monthly commitment, credits never expire, 1-year report retention (cited reports kept forever). Subscriptions = save money on analyses: 17-45% off PAYG base rate depending on tier, plus permanent report archive on every subscription tier. Starter (\$29/mo) is the entry point — if you're running more than a couple of Snapshots or Briefs a month, it already beats PAYG. Pro and Business add better AI models and more volume on top.

PAYG credits never expire. Subscription credits refill monthly and unused credits roll over while your subscription stays active — they're added to your balance, not reset.

On PAYG, reports are kept for 1 year. On Pro and Business, reports are kept forever. AND — on every tier — if you cite a report (generate a citation, share it, pin it, or reference it in another analysis), it's retained permanently regardless of your tier. Cited reports are part of the reproducibility guarantee — we never delete research you've committed to.

A module is a reusable analysis you own. Describe what you want (e.g. 'churn analysis for my Shopify orders'), and we build a validated R module that runs on your data and any future data. Once it's built, you rerun it at half its build price (e.g. Brief 250 credits, Deck 1,250 credits) — no new creation fee. Modules are private to you by default.

Priced by depth: Snapshot 200 credits (~$2), Brief 500 credits (~$5), Deck 2,500 credits (~$25 - vs ~$600 of consultant time). (AI agents calling over MCP can also use the JSON tier — 200 credits, ~$2, the raw computed answer.) You only pay if the build succeeds - failed builds are always free.

If you're running a steady trickle of analyses — a Snapshot most weeks, a Brief when you need to share something, a Deck once in a while — Starter's \$29/mo for 3,500 credits is the individual price point. It's the same Haiku AI as PAYG, but 17% cheaper per credit and every report is archived permanently instead of expiring after a year — useful the moment you need to cite a result later. If you're commissioning multiple Decks a month or want research-grade Sonnet insights, Pro is the better fit.

If you commission a few Decks a month, or a steady stream of Briefs and re-runs, Pro pays for itself. You get 17,000 credits (≈ 6 Decks, or a Deck plus dozens of Briefs and re-runs), permanent archive, Sonnet AI, and the ability to scale without thinking about credit budgets.

If you're replacing an analytics agency ($2-5K/mo), running a marketing or analytics team, or you need answers on a schedule rather than eventually. 90,000 credits/month covers a serious workload, but the real difference is the help: dedicated analyst hours with a named person on your data, priority queue so your analyses run ahead of standard traffic, and custom pipelines built around the questions your team asks every month. Plus unlimited users, live GA4 and Search Console connectors, and an onboarding call where we run your first analysis with you. See the full breakdown at /business.

Contact sales. Unlimited credits, custom modules built on request, SSO, audit logs, dedicated CSM, SLA. Best for companies currently evaluating $80K+/yr BI solutions.

Yes. You can share your created modules via 7-day links. Recipients run it on their own data and pay their own report credits — you aren't charged for their usage.